Design Principles | Task 2 : Visual Analysis
20.02.2024 - 05.03.2024 Week 03 - Week 05
Tracy Angeline Tio / 0362222 / Bachelor of Design (Honors) in Creative Media
Design Principles / Taylor's University
TASK 2 : VISUAL ANALYSIS
VISUAL ANALYSIS (300-350 WORDS)
1. Observation
Tracy Angeline Tio / 0362222 / Bachelor of Design (Honors) in Creative Media
Design Principles / Taylor's University
TASK 2 : VISUAL ANALYSIS
TABLE OF CONTENTS
1. LECTURES
BRIEFING INTO VISUAL ANALYSIS
- Visual Analysis is a method of understanding design that focused on the elements and principles.
- Visual Analysis involves breaking down and understanding the components of visual communication, such as colors, shapes, typography, imagery, layout, and composition, to assess how they contribute to the overall message, usability, and aesthetic appeal of a design.
- With visual analysis skill, it also could help people read and interpret images when they are looking some artworks in museum, social media and entertainment.
- Visual Analysis had three phase/steps which is :
1. Observation
Look closely and identifying the visual elements of a design. After that describe it based on what you see and you got.
2. Analysis
Think again about your observation and identify more detailed about the principles of design. Example : the emphasis, contrast, etc.
3. Interpretation
Mostly told about the work facts. It could be the work created on what date, the meaning of the design and the purpose of it.
2.INSTRUCTIONS
MIB February 2024 :
3. TASK 2
On this task, we need to :
- Recap Task 2 Brief (In Lectures Part)
- Write a 300 to 350 word visual analysis of the selected design (Refer to Task 1 Selected Artwork)
- Include reference links where applicable
Selected Artwork :
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| Fig 3.1 Chosen Artwork related to SDG Goals No 15 : Life on Land. Week 02 14/02/2024 |
Details :
Title : The Earth Begin to Cry in a Profound Grief
Artist : Elena Skochkova (14)
Year : 2007
Medium : -
Size : -
The Design principles i found on these paintings are contrast, repetition, emphasis, movement, harmony & unity, balance and lastly gestalt theory.
1. Observation
These painting and the story inside it were painted in portrait format. On the center of the painting, there was a hand "peeled away" the earth. On the top of the paintings, there was a pastel cloudy sky following the mountains and flower field. The bottom of the painting showed the piles of destroyed buildings and people standing there. On the left side, the soldier carried out the helpless child while on the right side there were two little girls and the one got bird in her hands. Many colors were used to create the paintings and the main color of it was brown, cream and pastel pink combined with yellow.
(111 words)
2. Analysis
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| Fig 3.2 Analysis Draft Week 03 23/02/2024 |
There was contrast when we saw the full painting from top to bottom. From light colors to dark colors, vibrant color against the muted one of each other's. Contrast enhances the emotional impact of the artwork, emphasizing the depth of the Earth's sorrow. On the top of the paintings, there were a repetition in swirling clouds and building shapes in the middle and bottom painted using dark blue colors. The earth / globe is being whittled away on the center stand as a main point (emphasis) in conjunctions with the bird flying and pieces of piles were flown away (movement). The harmony of the paintings could be seen in the colors and the elements that fit together with the same stroke and art style. Gestalt theory inside of the painting is proximity (knife that related to cut or slicing the layer of earth), and the last principle is balance (left and hand right had same weight and colors).
(158 words)
3. Interpretation
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| Fig 3.3 Example of Socialist Realism style Week 03 23/02/2024 |
These painting were painted by Elena Skochkova from Russian for entries in a competition which is Barbara Petchenik Children’s World Map Competition Entries by Children aged 13 to 16. The competition was held in 5-9 August 2007 in Moscow, Russia by International Cartographic Association (ICA). I found out that the paintings had a similar art style like a socialist realism (Figure 1.1 and Figure 1.2). Socialist Realism is a style of realism that rose to prominence around 1917 (early 20th century), after the political upheaval in Russia. Socialist realism is kind of famous in Russia especially in socialism and communism. “The Earth Begin to Cry in a Profound Grief” is not only about the artistic and the art style but also invites us to acknowledge the Earth's pain and to work towards healing and restoration, before it's too late.
(139 words)
RELATION OF THE ARTWORK AND UNSDG GOALS
United Nations SDG Goals 15 aims to protect, restore, and promote the sustainable use of terrestrial ecosystems, manage forests sustainably, combat desertification, halt and reverse land degradation, and halt biodiversity loss. It underscores the importance of preserving and conserving the Earth's land resources for current and future generations.
Nowadays, there were so much news about war or even genocide as example like in Gaza, Ukraine and Russia, etc. There were used dangerous chemical as their weapon. Many building were crushed and especially the air also got contaminated on it.
The painting is storytelling about comparison between the good and bad side of our life. If we cooperate to protect our land from pollution and loss because of war, we could gain a peaceful land where we could live and breathe rather than the bottom side with the opposite meaning. All just crushed and broken because of us. This paintings had a strong meaning to warn us to protect our land. By working together to protect life on land, we can create a world where nature thrives, and all beings can live in harmony with the Earth.
REFERENCE LIST
- N.A. (2008) Russian Art Movements and Style - Decorative Arts - Socialist Realism. The Art Story. Available at : https://www.theartstory.org/movement/socialist-realism/ [Accessed : 23th February 2024]
- Dreyer, Jacob (2016, March 3) Everyday Heroes : why is socialist realism back on the artistic agenda. New East Digital Archive. Available at : https://www.new-east-archive.org/articles/show/5653/socialist-realism-soviet-chinese-socialist-aethetics-art-painting [Accessed : 23th February 2024]
- N.A. (2023, September 18) The Earth Began to Cry in a Profound Grief. Carleton University Institutional Repository. Available at : https://repository.library.carleton.ca/concern/works/rr171z22b?locale=en [Accessed : 23th February 2024]
- N.A. (2023) Barbara Petchenik Children's World Map Drawing Competition. International Cartographic Association. Available at : https://icaci.org/petchenik/ [Accessed : 23th February 2024]
4. FEEDBACK
Week 4
General Feedback : - ( Only a reminder to us to ask for a feedback and do published the blog when submit )
Specific Feedback : For the observation and interpretation part, do not put a meaning or our assumption about the painting. Also put a Figure number for every image we want to pointed out. Kindly refer out to the grammatical error. Lastly, Taylors Design School followed up with the APA Style for the References which is start with the Name, Date, Article Title, Official Name and the Link.
5. REFLECTIONS
Experience
It is a common things as a design student to do an analysis of every work they found. Visual Analysis help us to understand the language of images. It teaches us how to "read" visual texts by deciphering symbols, colors, composition, and other visual elements. In this task, I gain an experience by how detailed the artwork is it to be analyzed. It is not for the technique and principles on it but it also had a relative in historical art style. All of the stroke somewhat could be inspired by the past.
Observation
On this task, we need to carefully observe the artwork. Paying close attention to details such as colors, composition, subject matter, and symbolism can reveal deeper layers of meaning. The painting i choose had many of design principles that i found which is contrast, repetition, emphasis, movement, harmony and the gestalt theory (similarity and proximity).
Findings
Visual analysis is a method of examining and interpreting visual artifacts, such as artworks, photographs, and other forms of visual media. It involves closely observing the visual elements within an image or object, analyzing their relationships and meanings, and interpreting the overall message or significance conveyed by the visual text. Visual Analysis had 3 main phase which is observation, analysis and interpretation.
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